FIFA targets $11bn revenue through 2026 WC - watsupptoday.com
FIFA targets $11bn revenue through 2026 WC
Posted 17 Dec 2022 01:31 PM

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17-12-2022
Watsupptoday Desk

FIFA expects to earn $11 billion through 2026 with a 48-team men’s World Cup in North America set to deliver a big rise in revenue. The four-year budget was presented today to the ruling FIFA Council which foresees almost 50% raise in income mainly tied to broadcasting and sponsor deals for the men’s World Cup, plus ticketing and hospitality at a tournament which will use several NFL stadiums. FIFA typically makes conservative budget estimates and ends up overshooting targets. The $7.5 billion revenue announced in Qatar last month for the 2019-22 commercial cycle was $1 billion more than the forecast budget. There is also uncertainty over exactly how many games will be played and sold to broadcasters at the 48-team World Cup.

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